Notes
Shorter pieces on the craft of aftercare and the small decisions that shape how a family remembers a funeral home. Less tactical than the guides. Read when you have five minutes and want to think about the work, not the mechanics.
April 10, 2026 · 1 min read
When to text a grieving family — and when not to
A short guide to timing, tone, and the quiet math of aftercare messaging — when reaching out helps a family, and when it intrudes.
April 3, 2026 · 2 min read
Aftercare isn't a follow-up. It's a practice.
Why the best funeral homes treat aftercare as part of the work, not an afterthought.
March 27, 2026 · 2 min read
A short guide to consent in text marketing
What consent means in SMS, why it matters more for funeral homes than for most businesses, and the simple rules that keep you safe.
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Occasional notes, never a drumbeat.
New essays on aftercare, consent, and running a funeral home in 2026. Roughly once a month. Unsubscribe any time.